Social Media and Protest Mobilization

Evidence from the Tunisian Revolution

von Anita Breuer, Todd Landman & Dorothea Farquhar


Das komplette Konferenzpapier finden Sie hier.


Dies ist ein Konferenzpapier zum Thema: „Soziale Medien als Ressource zur Protestmobilisierung in der tunesischen Revolution“, welches Anita Breuer und Kollegen vom Institute for Democracy and Conflict Resolution (IDCR) in Essex für die Fachtagung der europäische Medien- und Kommunikationswissenschaftler (ECREA) in Istanbul vorbereitet haben. Kernstück des Papiers ist die statistische Analyse einer Online-Befragung von 450 tunesischen Facebook-Nutzern, die im Frühjahr diesen Jahres durchgeführt wurde.


„One of the hallmarks of the Arab Spring uprisings has been the role of social media in  articulating demands of the popular protesters and broadcasting dramatic events as they unfolded, but it is less clear whether social media acted as a catalyst for many of the movements in the region. Using evidence from the popular protests in Tunisia between December 2010 and January 2011, this paper argues that social media acted as an important resource for popular mobilization against the regime of President Zine El Abidine Ben Ali. Drawing on the insights from ‘resource mobilization theory’ (RMT), we show that social media (1) allowed a ‘digital elite’ to break the national media blackout through brokering information for mainstream media; (2) provided the basis for intergroup collaboration that facilitated a large ‘cycle of protest’ to develop; (3) overcame the collective action problem through reporting event magnitudes that raised the perception of success for potential free riders, and (4) led to an additional element of ‘emotional mobilization’ through depicting the worst atrocities associated with the regime’s response to the protests. These findings are based on expert interviews with Tunisian bloggers and digital activists conducted in October 2011 and a revealed preference survey conducted among a sample of Tunisian internet users between February and May 2012.“

28. August 2012 | Veröffentlicht von
Veröffentlicht unter Essays, News

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